Jenny MacCulloch 3 years ago

Bernadette was wonderful. So easy to understand and easy to listen to. Very knowledgeable and insightful. I really loved the audio in each module and hearing the feedback on everyone's submissions.

I feel much more confident to start putting myself out there as a freelance copywriter.

Do it! AWC are great and I'll look to do more courses with them down the track.

Margaret Whiskin 3 years ago

This was so practical, and I not only learned everything I needed but was given direction on where to find out more. Brilliant!

Bernadette was amazing. The feedback was spot on and her lecture style was engaging. The resources she supplied were exceptional.

I enjoyed learning the tricks of the trade and then putting them into practice. The way I read and write back cover blurbs, sales sheets etc. for work has improved and become more fun. I also now can actually see my future as a copywriter, which impacts my present!

It is incredible value for money.

Mel Shieldhouse 3 years ago

I found the course easy to follow and full of awesome info. Bernadette is a super engaging presenter and I found her feedback extremely helpful.

Loved the course - looking forward to the next one. Thanks Bernadette for being so awesome! I feel a lot more confident in my work and feel I can write copy a lot faster now.

Do it! It's money well spent.

Kylie Upitis 3 years ago

I have a few new real estate clients and I wanted to enhance what I could offer them.

I enjoyed Dean's narration. He is an engaging teacher/speaker! Thanks Dean!

It gave me another way to logically approach the process of writing real estate copy, and I'm sure this will flow into other areas.

I'd certainly recommend AWC. It has been invaluable for growing my confidence (both in existing and new skills) as I begin my freelance journey.

Jo Grofski 3 years ago

I had already done a self-study course with AWC which I really enjoyed, and then wanted to learn about SEO for our website. I liked the 5-week length of the course, so I could really focus on the topic.

I found Bernadette to be very easy to listen to on the videos, and her chatty style of presentation was engaging. It has left me considering doing another of her courses. Her feedback was extremely helpful, and gave me confidence in my ability.

It is now clear to me what SEO copywriting is all about, and I actually enjoy it! I now have lots of great ideas to implement on our website.

If you're interested in writing, definitely go ahead and do a course. It is so worth the investment, and will save you time trying to do your own research on the topic.

Great course, thank you Bernadette.

Carly Marriott 3 years ago

I've already submitted 3 articles and had 2 positive responses; I'm off and away.

I've stewed on writing professionally for years but now with the industry know-how, I can pitch my writing ideas and get going.

If you really want to write, do a course with AWC and see where it takes you.

Lauren Bremner 3 years ago

Bernadette is the best presenter!

The handout summaries are great. I also took many screenshots of the various diagrams and infographics Bernadette shared. There was a simplicity to the course structure, making it really clear what to focus on in the realm of SEO copywriting.

I go off on tangents looking at competitor websites and their DA scores like it's a sport :-D

I got confirmation that the SEO stuff I'd originally completed for my previous company website was the correct thing to do, which is a huge relief. Now I'm confident that I know that and I can do it better in future.

Now I have completed all 3 copywriting courses, I feel confident in this continued professional learning and how it relates to my on-the-job experience. I think it's a very worthwhile course, even for keeping up to date with best practice techniques.

Thank you, Bernadette, and AWC for this course!

Francesca Hynes 3 years ago

There was a lot of information to take in over a relatively short timeframe but all of it is very useful and great that we continue to have access to it for 12 months.

The tutor was positive and supportive and gave constructive feedback.

It has given me confidence but also it has helped all of my writing, including the writing I do in the business world. To learn how to be economical but highly effective with words has been very useful.

A well-structured, practical course with constructive feedback that also helps you to understand the industry and how to approach it.

Sandra Randall 3 years ago

Bernadette has a lot of knowledge and shares it willingly. She gives personal feedback that is helpful but at the same time supportive and shows us how to improve our work. I've done three courses with Bernadette and loved them all! Thank you :)

I enjoyed the assignments. They were practical tasters and gave us a challenge in a supportive environment.

Whilst doing the course I was also building my website. I was able to apply my new knowledge to my website and make sure that it has every chance of being found!

Natasha Granath 3 years ago

I've been using Scrivener for years and love it but realised I was only using some of the functions of it.

This course was great. I didn't realise how many cool functions Scrivener had that I wasn't using! Very easy to follow and I could amend my Scrivener project as I went along, while watching the videos, using two screens.

I have colour coded all my scenes, can now use the cork board for what it was intended for, and the outline functions are really useful for seeing where I'm up to in my manuscript. Also the Linguistic Focus tool was a revelation for seeing when you've gone overboard on adverbs, adjectives or dialogue.

Excellent courses, good online platform and quality teachers.

Alison Kable 3 years ago

I have always been interested in reading profiles and have wondered about the skills required to do so.

I found David's presentation to be interesting and easily followed. I enjoyed his easy-to-understand communication style, combined with questions from his audience.

I can see openings for profile writing that relate to preservation of memories for future generations in families. So much is lost with the death of older people or their loss of memory.

If you are wanting to write and are unsure how to go about it, have a look at the AWC website for inspiring courses.

Michelle van Grinsven 3 years ago

I enjoyed listening to the lessons and following along with the handouts. The content taught was very thorough and gave me a good understanding into the Picture Book world.

The tutor was knowledgeable and gave practical feedback.

It has given me a practical insight into the picture book world. I have always wondered about how to get a story published, and I feel like the course provides a very clear path to get there. Just have to write a good story now!

Chantel Murphy 3 years ago

Bernadette was fantastic in her real-world approach. It was great to learn from someone so experienced and so willing to share thoughts and ideas in a really relatable way. It was great to be able to hear the other participants' feedback as well to learn from that.

I enjoyed all of it, but the assignments were especially good to be able to apply learnings and then get feedback.

I have started to look at opportunities in my local area where I could offer copywriting services and how I would improve different pieces of copy I come across. I've also enrolled in the freelance course and started to think about how I might position a side hustle copywriting service.

If you're looking to learn from credible writing experts who understand all the different reasons people write, and who can target material to various writing abilities and confidence levels in a really inclusive way, then consider a course with AWC.

Ryan Bartok 3 years ago

The Australian Writer's Centre is a must-have toolkit for any writer. They have tips and tricks to get you started on your writing journey. Their courses, like the Short Story Essentials course I just took, break down the process of writing and give you practical opportunities to practice the skills and theory discussed in lessons.

Cindy Bennett 3 years ago

Entering the world of picture books is like entering the TARDIS for the first time. The course opened my eyes but has given me the tools and knowledge to work through the maze.

Zanni is great. Her comments were relevant, useful and encouraging. I gained a lot from listening to her feedback on everyone's work, including my own.

I enjoyed the challenge of writing simple text to create big ideas.

I feel ready to join the world of children's book writers. Now I just have to find a publisher who agrees with me. Thank you to Zanni and AWC.

Jodie Millard 3 years ago

Doing this course has really broadened my ideas of what writing is and has improved my writing. I struggled with the 'show don't tell' before, but I have a better grasp on it after listening to the lessons and reading the handouts.

I thought Pamela gave good and varied feedback. She was good at doing the sandwich technique for constructive criticism.

My writing has definitely improved and I feel I have what it takes to write the first draft, if only just to bin it afterwards and start again. I really thought before you needed to have a clear idea of what your story is before writing, but realised that's not the case after this course. I think writing the first draft then binning it (or keeping it if it happens to be worthy) will really help with developing the story and what I want.

Definitely try it! It's life-changing, and also fun. Even with full-time work and language study, I still made time to complete the assignments and listen to the materials every day. The advice is really sound and inspiring, plus the weekly feedback is super beneficial to improve your writing! I can truly say I've come out of this course more knowledgeable, but happier and more confident with myself too. Plus there's the secret bonus of being invited to zoom events and receiving AWC weekly newsletter too.

Thank you for the wonderful course! I'm definitely looking forward to doing another one in the near future :)

Leanne Holman 3 years ago

I liked the balance between the more technical info and the pure copywriting content. The best part was listening to the review of the assessments - this is where I saw the ideas in practice, learning from others in the course.

I've already started writing blogs for other people (thanks to a course with AWC years ago) and this gave me a deeper level of understanding about structuring keywords for improved writing and SEO results.

Sheela Paul 3 years ago

I was concerned that the material provided may be too difficult given I do not have a background in journalism. However, it was very easy to understand.

I feel more in touch with my strengths in writing and rediscovered my passion for words. I really enjoyed discovering that I love writing.

Fabulous course. Self-enriching in every way! Anything is possible. You just need to discover the pathway to reaching it.

Heidi West 3 years ago

I have had so many ideas, have written in the past and am looking for a new career that I decided it was time to try.

Thankyou Zanni - your feedback was invaluable, very relatable to me. It was of a high quality while also showing me what to do.

I have written my first children's picture book but it has also shown me and given me a taste for other types of writing.

Kristy Tracey 3 years ago

I took Copywriting Essentials and loved it. This was the next step.

Bernadette is a great mentor and delivers the course material clearly and concisely. Her anecdotal infusions are funny and enlightening. She is amazing.

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