FREQUENTLY ASKED QUESTIONS

Q: Who should do this course?
A: This course is brilliant for any creative freelancer or small business owner so if you’re an editor, proofreader, graphic designer, photographer or consultant, this course will be invaluable.

Q: Why do I need this course?
A: Learning how to write copy is one thing. Learning how to find clients, take a brief, set up a business, charge for your work, invoice, build a website, create marketing collateral, network and create a sustainable business is another skill set altogether.

In fact, those who are great writers often find the business side of being a copywriter so difficult they give it up copywriting completely. Don’t let the business of being a freelance copywriter stop you from pursuing your dream. It is learnable and once you have your systems established, your leads will flow in and you can start focussing on the part you do love – writing copy!

Q: Which course should I do first – Copywriting Essentials or this one?
A: It’s a personal choice but if you’re keen to really get started as a professional copywriter, nothing focuses the mind more than a paying client waiting for their copy. For that reason, getting your business up and running is the fastest way to making money as a copywriter which is why this course could be a good starting point.

It also gives you a very practical overview of what it takes to be a freelance copywriter so it’s a good way to see if this career is right for you.

Q: Who will present the course?
A: The tutor for this course is Bernadette Schwerdt. She is also the tutor of our Copywriting Essentials course. She has trained some of Australia’s most successful freelance copywriters and knows exactly what it takes to run and sustain a copywriting business.

Bernadette brings to the table over 25 years of freelancing experience, decades working as a copywriter (she doesn’t just teach copywriting, she writes copy too so she knows exactly what traps to watch out for) and is a highly successful online entrepreneur who will show you how to leverage online tools and strategies to create a low-cost, high impact copywriting business that will generate a steady stream of clients with minimal effort.

Q: Why should I become a home-based freelance copywriter?
A: People love working as a freelance copywriter because there are few, if any, barriers to entry. You don’t have to pay for rent, staff, stock, franchise fees, overheads, or any of the usual costs associated with starting a business. And it doesn’t matter how old you are, how much experience you have or what you look like, because all clients care about is whether you can write great copy.

Best of all, you can get started straight away – all you need is a computer. It’s truly as simple as that. Sure, it’ll require effort and commitment but if you’re getting paid well to write for a living, you won’t even consider it work because it’ll be stimulating, challenging, and filled with variety.

If you like the sound of this, then you should consider enrolling – you won’t regret it!